Moblink re-launches Jazz brand with digital services

ISLAMABAD: Moblink re-launched its brand “Jazz” by introducing digital services.

Coming up with a new logo and afresh slogan of ‘Dunya ko bataa do’, Jazz would become Moblink’s umbrella brand by introducing a Jazz ecosystem which will encapsulate multiple products and services on offer.

“Spearheading a digital revolution in the country through our innovative products and service offerings, we have made the decision to make Jazz, the face of the company’s digital journey,” said Amir Ibrahim CCO and Deputy CEO Moblink at the unveiling ceremony here Saturday.

“By clubbing all our existing and upcoming products and services offering under a brand, we are looking to give our subscribers a sense of belonging for the new horizons we are journeying towards,” said Shahbaz Maqsood Khan, Director Marketing Moblink.

Shahbaz further said that the brand would position it as a platform offering multiple innovations to subscribers whereby they could showcase their true potential to the world.

The brand, he said, was all set to offer the subscribers freedom of choice digital empowerment and the power to do more with less ultimately reshaping society.

CMO Moblink Asif Aziz while explaining the thinking behind the reintroduction of jazz having to do with creating a shift in perceptions “we want to empower our subscribers to go on the conquer their dreams by changing their own perception about what is possible by utilizing the plethora of digital service on offer by Jazz.” APP